Privacy Policy, Terms of Use and How We Use Cookies

Updated Privacy Policy for GDPR Regulations 2018. --------------

This website is operated by Southpaw Guitars.

We are committed to protecting and respecting your privacy data. We will use the information we collect about you in accordance with the General Data Protection Regulation (GDPR) 2018.

We do not share your personal information otherwise than as described in this policy. Please read this policy carefully as it contains important information about how we will treat your personal information.

By visiting southpawguitars.com (“our website”) and/or providing to us your information, you are accepting and consenting to the practices described in this policy.

This Privacy Policy governs the manner in which Southpaw Guitars collects, uses, maintains and discloses information collected from users (each, a "User") of the https://www.southpawguitars.com website ("Site"). This privacy policy applies to the Site and all products and services offered by Southpaw Guitars.

1. Personal identification information

1.1 We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, fill out a form, and in connection with other activities, services, features or resources we make available on our Site.

1.2 Users may be asked for, as appropriate, name, email address, mailing address, phone number. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.

2. Non-personal identification information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

3. Web browser cookies

Our Site may use "cookies" to enhance User experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

4. How we use collected information

Data Protection says that we are allowed to use and share your personal data only where we have a proper reason to do so. The law says we must have one or more of these reasons and these are:

What We Use Your Personal Information For

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Our Reason (Legal Basis)

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Our Explanation Of Our Legitimate Interests

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Provide technical support.Legitimate Interest To enhance or modify our products and services.
Respond to information the customer has asked for.Legitimate Interest Process efficiently in detailing with such activity.

Help us understand how our websites are used.

Legitimate Interest

Develop products, services and design that attract and retain customers. Improving customer interaction with our site.

Improve the content of our website.

Legitimate Interest 

Develop products, services and design that attract and retain customers. Improving customer interaction with our site.

Deal with customer service requests made by, or about you, relating to our website.

Legitimate Interest 

Process efficiency in detailing with such activity.

Send you email newsletters, if you have requested it (you can inform us at any time if you no longer require newsletters).

Legitimate Interest

Develop products, services and design that attract and retain customers. Improving customer interaction with our site.

Send you marketing communications relating to our business which we think may be of interest to you.

Legitimate

Interest

Develop products, services and design that attract and retain customers. Improving customer interaction with our site.

Keep our website secure and prevent fraud.

Legitimate Interest 

To maintain security of our website, this helps us to better protect your information. Our website uses the highest SSL Encryption standards to protect your data.

Verify your compliance with the terms and conditions governing the use of our website.

Legitimate Interest 

Keeping our records up to date, handling our customers information protected.

5. How we protect your information

5.1 We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

5.2 Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures. Our Site is also in compliance with PCI vulnerability standards in order to create as secure of an environment as possible for Users.

5.3 You are responsible for keeping the username and password you use for accessing our website confidential. We ask you not to share it with anyone.

6. Sharing your personal information

6.1 We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. 

6.2 We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

7. Electronic newsletters

7.1 If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site. 

7.2 We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

8. Changes to this privacy policy

8.1 Southpaw Guitars has the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site, revise the updated date at the bottom of this page and send you an email. 

8.2 We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

9. Your acceptance of these terms

9.1 By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

10. Giving you control

10.1 If you have opted in to our marketing newsletter, we will tell you about current/new products via email. We may include information in these communications from our product makers and designers or the organizations who supply our products. You can opt out from these communications at any time, every newsletter email will give you the option to unsubscribe. 

10.2 If you have opted out of marketing communications, we may still get in touch with you regarding products purchased by you. For example, if you require from us to send product purchase receipts, shipping status, product tracking information, order status, invoices. 

11. Retaining information

11.1 Personal information collected by us will not be stored for longer than is necessary for the purpose or purposes for which that information was collected. 

12. Your rights

12.1 You have the right to ask us not to process your personal data for marketing purposes. 

12.2 You have the right to update any inaccurate information that we hold about you. If you would like to update your account info, follow this link: https://www.southpawguitars.com/authentication

12.3 You have the "right to be forgotten" so if you would like us to delete your account please contact our Help Desk.

Contacting us

We aim to be clear when collecting your personal data and do not do anything you wouldn’t reasonably expect. If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us.

Southpaw Guitars

5813 Bellaire Blvd.

Houston, TX. 77081

713-667-5791

info@southpawguitars.com

This document was last updated on May 23, 2018